Alisys Digital
One identity across products, marketing and web.
Sole designer for a cloud, telecom and AI company: product UX/UI, brand, web, print and motion.
Brand
Alisys
When
2016-2018
Context
In-house, as sole designer
What the client needed
Alisys, a tech company in cloud software, telecommunications and AI, needed a comprehensive visual design strategy: a brand revamp that reflected its innovative approach, and high-quality design across digital and print. With no in-house design team, it needed one designer to handle everything from product UX/UI to marketing.
What I did
Sole designer, across every area.
Done in-house, as part of a team. What’s shown here is the part I designed or directed.
Product UX/UI
Wireframes, prototypes and high-fidelity mockups for cloud software, customer service bots and telecom tools.
Brand identity
A revamp of the Alisys brand, with design systems and style guides.
Web & marketing
Responsive websites, landing pages, email campaigns, social graphics and animated HTML5 ads.
Print & events
Brochures, infographics and booth designs for industry events.
Motion & video
Explainer videos and product demos.
Services: UX/UI design, Product design, Brand identity, Digital & print design, Motion graphics, Marketing campaigns.
Outcome
One identity across products, marketing and web.
Positioned in digital transformation
A unified, modern identity that positioned Alisys in digital transformation.
A framework that lasted
Consistency across products, marketing and web built customer trust and recognition, and a design framework that lasted.